Mobility Thinking

The dynamics of economic and social developments require a new way of thinking - Mobility Thinking. With suitable solutions, reliable technologies and fresh ideas, we find reliable answers so that you can make future-oriented decisions. As a full-service market research partner, we show you the right way to your success with our guiding principle Mobility Thinking.

  • Mobility in

  • Mobility in

  • Mobility in

  • Mobility in

  • Moving

Mobility in

Mobility in Conception

With our high methodological competence and the digital know-how of our employees from very different disciplines, we develop an innovative and suitable study design together.

  • Multi-method studies, behavioral analysis, mystery

  • Mobile Diaries, MROCs,Customer Journey

  • Classical approaches, CATI, panel, focus groups

Mobility in

Mobility in Design

Our surveys are always optimized for the respective case: Whether mobile first or mobile only - with state-of-the-art software and a very high questionnaire competence we design surveys, not only in such a way that your questions are answered clearly, but also varied and entertaining for the respondents.

  • High-involvement responsive design, special question designs

  • Customer Centricity

  • Integration of sensor technology and registration technology

Mobility in

Mobility in Performance

We work quickly, with the level of flexibility and customization needed - but above all always in partnership. This combination of agility and close exchange with a focus on customer-centric project organisation makes us a reliable partner.

  • Agile research design

  • Flexible use of research tools, tool competence

  • Customer-centric project organization

Mobility in

Mobility in Intelligence

Precise reporting is crucial to presenting the relevant results. We provide you with exactly the medium you need for your company, from detailed tables and visually appealing PowerPoint reports to individualized online reporting.

  • Real-Time Online Reporting

  • Mobile dashboard, interactive analyses

  • Foresight Management


Moving Insights

Our insights will always be placed in a specific context. On this basis, we derive focused and action-oriented measures that enable you to bring your company forward - Moving Insights.

  • Moving Insights for leading international companies

  • Focus on innovation, communication and relationship management

  • Differentiated partner network

Our Portfolio

Ideation process and idea development
Fundamental studies
Accompaniment of agile projects
Identification of Use Cases and Use Stories
Price strategy and price sensitivity
Target group determination / segmentation

Brand positioning
Brand and image tracking
Media usage
Social media listening
Communication optimisation
M&A effect

CX studies
Customer Journeys
Mystery Research
Product clinics
Employee feedback
Competitive analyses


What our customers say

research & consulting: an institute whose values are reflected by its name. All aspects of research are from a single source, with special emphasis on goal-oriented consultation. If projects are implemented not only pragmatically and efficiently, but also with great commitment, it results in a reliable, long-term partnership.

Thomas Storbeck, Customer Insights, Lufthansa German Airlines

What I really like about rc is their distinctive take on our company and our market and that they always develop very competent solutions. rc covers an impressive range of topics and method areas, especially with regard to trend-setting digital and mobile methods.

S. Kerd, Market Research Manager of a large German health insurance company

Modern and efficient institutes are no longer characterised by the fact that they have high quality standards for data collection and analysis alone. Instead, the methodological flexibility of the combination of survey and measurement data today allows a completely new way of generating insights to answer questions of the market in an innovative way. This is exactly why we have come to appreciate rc - research & consulting as a competent and trustworthy partner.

Jens Barczewski, Managing Director, Mediaplus - Group for innovative Media GmbH & Co. KG

Very flexible and customer-oriented, good sparring partner; they are always ready (and able) to not solely follow the well-trodden paths. At the latest when it is not supposed to be a standard product and other suppliers have to be laboriously brought down from these standards, you don't need to think about who to give the order to.

Eckart Strangfeld, Mainova AG

rc impressed us with its holistic approach to project management, high degree of flexibility regarding the time frame and methods used, very amicable collaboration focused on the sharing of expertise and strong commitment to time and cost efficiency. Thanks to its consistently high quality standards rc quickly became our preferred partner.

Ute Haupt, Director International Consumer Insights, TUI Group

Anyone who really appreciates methodical competence, is looking for a resourceful partner in the development of original solutions for research problems and wants to be satisfied with no less than an excellent service is in good hands with rc.

Prof. Dr. Ronald Freytag, HMKW Berlin

Over the past years, Symrise has had the privilege of working with rc, and it has been always a pleasure to collaborate with their professional, attentive and passionate team. They have proven to be a high quality research agency whether is for a multi-country quantitative study or a qualitative local investigation. rc is not only a service provider, but a strategic partner, which correlates the client with consumer needs, translating them into actionable insights for better development process.

Dr. Viola Bruschi, Senior Research Manager, Symrise AG

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